April 18 - 21, 2010 at the Fermenting Cellar in Toronto
Shane Collier

Shane Collier

Inedible Countdown

This countdown focuses on a persons mouth as they chew various objects. I juxtaposed edible food sounds with non-edible objects that create interesting sound/image relationships. Through targeting a savvy audience, I took a mundane act like eating and showed this at an extreme close-up of a person’s mouth as they consume different things creating an eerie yet comical impression.

Human Predators: A Study of Serial Murder

This publication presents a factual representation of serial killers with the purpose of enabling a quick-witted audience to develop a deep understanding of the complex topic. The goal was to visually express the disturbing content in an accurate and dynamic manner while using a simplified colour palette, red and black. The book uses multiple processes of image-making (photocopying, photography, scanning, etc.) to express the graphic nature of the topic. To create a single image, many images have been overlaid together creating an unsettling and grainy appearance, which is reflective of the topic. Visually, the design spreads are graphic, unsettling, broken, and dark. There is a structured grid system for the typography, which holds everything together, while the imagery breaks the grid. The design uses strong organizational and visual techniques such as hierarchy, emphasis, sequencing, and layering to create interest and allow the book to flow from page-to-page. The topic has been portrayed how it is: disturbing, graphic, repulsive, complex and horrifying.

Martyrdom in Palestine

The challenge was to create an unbiased, educational, and visually dynamic information design booklet formed around my research topic: Martyrdom in Palestine (An Investigation of Suicide Bombing). Visually, the information is rich and complex but structured in an organized way to allow the viewer to understand the complex topic. The design navigates viewers throughout the document, which allows them to create relationships, see similarities and differences, and give the viewers a new perspective and deep understanding of the Israeli-Palestinian conflict. This method of presenting information works well as it allows the viewer to enter the information in many ways. This project has involved much strategic planning and demonstrates skill in the process of data gathering and critical analysis. As well, it demonstrates skill in a clear and accurate presentation of information with strong attention to detail.

Large Information Graphic (Foldout in Booklet)

Cover and Inside Spread Details

The Result of Consumption

The challenge was to design a set of information graphics using my personal consumption data of the washroom as a starting point. Visually, the information is rich and complex, but structured in a way to allow the viewer to understand my consumption of the washroom. The design uses typography to structure information on the page because there is a large amount of information to convey. I used icons to differentiate information, create interest, and allow for comparisons. I’ve learned that in order to fully understand my personal consumption, I had to document many things. By doing so, I was able to understand my usage to a greater degree.

Coffee Time

The challenge in this project was to create a brand package that consists of a newly designed logo, signage, style guides, paraphernalia, stationery, etc. The unique solution showcases the nature of the company and breaths new life into the brand promise. Before the re-brand, Coffee Time was not affiliated with a recognized set of values. Modernizing the identity has helped appeal to a wider target market, and given the company a stronger presence with larger competitors. The design objectives reflect the new positioning of Coffee Time by being more unified, friendly, tasteful, and stylish in comparison to the old identity.

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