A system created to promote the CMA Music Festival, an annual country music event in Nashville. Includes poster, tickets, and event programme.
Rachel Fobert
Elixir Strings
A redesigned package for Elixir acoustic guitar strings. The new design consists of an oval box to save space, a relevant colour palette, organized and easily accessible inside pockets, and a reusable wooden box. The logo was redesigned and burned onto the lid of each box.
Canadian Museum of Nature
An unpredictable and playful logo designed for the Canadian Museum of Nature. Improving upon the old identity, this logo is symbolic, encompassing life and death in nature through a fossilized monogram. The system includes letterhead, envelope, business card and corporate identity manual.
Caravaggio: A Typeface
Reminiscent of ornate detail of the past, Caravaggio is a custom-designed display typeface inspired by Baroque-like qualities. This 20×30in specimen poster establishes a visual identity for the typeface.
Happiness is a Bluebird
A book exploring and showcasing individuals’ perspectives of happiness and sadness. Personally bound and covered. Screen-printed cover art.
