The Toronto Fashion & Design Festival in collaboration with The Bay have put together a tremendous three day event. This event is to encourage a great range of people, to partake in a social and inspirational outdoor fashion phenomenon.
The design intentions for this out-going, fresh event is to evoke creativity and excitement. The design projects expression and style. This is achieved by capturing the audience attention through exciting and attractive visuals. The main visual is an abstract image of fabric, it captures the motion of run-way fashion. The colour scheme is vibrant and bright. The typography used embodies grace, elegance and personality. This festival is an experience that expresses the exciting fashion and design industry of Canada.